#moments2live4 is a global social media campaign run by the UN Road Safety Fund (UNRSF) to raise awareness on the importance of investing in better road safety performance within low-and-middle-income countries.
From November to June each year, during the Second Decade of Action for Road Safety (2021-2030), the Campaign will actively engage every day road users to share campaign messages and post a photo or video of the moments in life that inspire them to believe in the importance of safe roads everywhere.
With a goal to reach 1 billion people by 2030, the Campaign will be animated this year in a mix of 24 of the most populous countries – comprising some of the most affected countries by, as well as some of the strongest country champions for, the issue of financing road safety in low-and-middle-income countries.
To mark this momentous launch, this Friday, 10th December, At 3 pm CET, we will have the #moments2live4 Video Premiere featuring the UN Secretary General's Special Envoy for Road Safety, Mr. Jean Todt. It will be followed by a roundtable discussion on Youth + Road Safety with prominent road safety champions and a conversation with Mr. Jean Todt at 4 pm CET.
Please also join us on the UNRSF website and social media profiles:
More information about the #moments2live4 Video Premiere to be held on the 10 December, 3-3.30 PM CET.
More information about #moments2live4 Campaign
Please feel free to reach out to Stephanie Schumacher (stephanie.schumacher@un.org) or Linda Olango (linda.olango@un.org) in case of any questions.
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